Beginning Graphic Design Course: Fundamentals of Design (2024)

• color
• typography
• composition
• design projects
• hierarchy
• contrast
• layout
• process
• indesign
• photoshop

You are a creative-minded individual wanting to make graphic design your living either by getting hired by an agency or using your skills to become a freelancer.

Whether you are:

• An aspiring graphic designer with the dream of working in this industry but sick of just watching random how-to-videos.
• Or perhaps you already enrolled in some course about graphic design but you found it to be confusing, overwhelming, lacking information and without a real sequential step-by-step guide to acquire the skills you need to become a designer.
• You’re a self-taught graphic designer but you don’t feel too polished in your design skills and often have imposter syndrome when it comes down to charging for your services because you feel the need to improve some aspect of your graphic design skills.

You are in the right place! How to Graphic Design: The Course of Fundamentals will give you the steps, the inspiration and skills to be an accomplished designer. Whether you want to become a designer for web, UI/UX, Logo, Packaging, Advertising & Marketing, Motion Graphics, Illustration, Publication or Print you need to start with these basics.

See, learning the fundamentals of graphic design is what makes you a designer. Some “gurus” out there like to train designers by teaching them to start with the Adobe programs, however, they omit the essential principles that make or break a quality design. With our graphic design beginner course we teach you to learn graphic design, think with the rules that make graphic design to train your eye and make you a flawless designer.

The world of graphic design is vast and ever-evolving. For beginners, it can be overwhelming to know where to start. That’s where our graphic design beginner course comes in. Such a course provides a comprehensive introduction to the principles and practices of graphic design, equipping students with the skills and knowledge they need to create effective visual communications.

Here’s what most self-taught designers miss out on and instead jump right into the computer and fail to become truly successful.

In this module, you’re going to fully understandthe 6 key fundamentals of composition + layout.

Highlights:

• Fully understand and learn how to usehierarchy, balance, alignment, repetition, contrast, and white space.
• You will do practical drills that are the make or break point on graphic designers becominggood or just mediocre.
• You will also learn the 4 main grid layouts along with 2 additional ones that can work for you to create excellent designs.

One of Adobe’s most valuable programs is often mistakenly replaced with Photoshop and Illustrator by untrained graphic designers.

In this module, you’re going to learnthe incredibleworth of my favorite Adobe program: Adobe InDesign.

Highlights:

• I walk you step-by-step through the different InDesign tools you need to know to put all of your composition knowledge to use in the computer.
• Understand the power of this program and why it is considered the industry standard for all business cards, flyers, posters, magazines, books, presentations, and much more.
• Do a series of design practice assignmentsapplying your knowledge of composition and layout using Adobe InDesign.

A subject that too many self-taught or new designers misapply is typography.

In this module, you’re going to learn key fundamentals of typography that will help you make smart type choices in all future designs.

Highlights:

• Learn how and where to find the correct font to design with. As well asunderstand the anatomy of typography so you can be confident in your type choices.
• Learnwhat fonts to avoid to not appear amateur,and what fonts to use depending on the mood you want to communicate with your design.
• Do a series of practice design projects to put your new typography knowledge to use.

This section will help you get up and running as a designer now with the key Photoshop tools that I use on a daily basis.

In this module, you’re going to become familiar withPhotoshop’s most impressive and practical tools.

Highlights:

• Learnabout image retouching, cutting out people and objects using masks,andremoving blemishes and unwanted parts of an image.
• You will also learn about scaling and cropping, image compositing, working with color, adjusting the filters, brightness, and darkness of an image, and how to export for print and for the web, along with much more.
• Plus in each lesson, you will have real images I provide so you can work in real-time with me to learn the different tools.

This is where a very misunderstood and misapplied subject of color theory gets simplified for practical application to make your designs look good.

In this module, you’re going to first learn about the importance and practical use of the color wheel and how to actually use the tool to create incredible harmonies.

Highlights:

• You will be walked through each of the 7 key color harmonies with many examples of each so you can understand how each would apply to your own designs.
• Learn about what each of the colors mean with an in-depth lesson explaining each color and its uses, along with a detailed guide for you to reference while you are designing.
• You will then understand how to know what type of color to apply to your work, which color system to work in depending on the end result you are looking to achieve, and how to create a great color palette and a mood board that will set you up to design any project with ease.
• Finally, you will do a series of color practice design lessons using Adobe Photoshop and Adobe InDesign to put the color theory you just learned to use.

Most new designers think that they are order takers and don’t know how to take a project from start to finish successfully.

In this module, you’re going to get my full step-by-step process to get the best possible design product in the end.

Highlights:

• I walk you through in-depth my entire process of going from conception to full turnover of the design project that has allowed me to make hundreds of thousands of dollars.
• You will create4 design projects takenfromthe initial brief, to the design, to the design client presentation to full turnover with templates to use.
• You will gain the confidence to never get stuck in the beginning stages. This is the whole formula that the top designers and agencies use to take a design from idea to fruition.

Put all the knowledge you learned to practice with further design project briefs.

Get the chance to be certified!

Highlights:

• Get a series of practice design briefs for you to take all that you learned in the course and create designs from scratch.
• You will have the ability to submit your design projects to me to get certified that you are a professional graphic designer.
• Gain access toa private community where you can submit your design work, where I will be doing challenges, and where you can feel supported in your journey of learning graphic design.

If you’ve ever dreamed of being a freelance graphic designer and owning your own business, setting your own schedule, and working with ideal clients, this bonus will give you a booster to get that first design client.

Highlights:

• Learn5 different tactics that you canuse to get clients when you are ready to get hired.
• Learn the 2 different categories of finding design clients and which to apply to get the most immediate income.
• Get a downloadable guide along with the lesson to help you execute each of the client-finding methods.

One of the top struggles most new freelance designers faceis not knowing how much to charge.

This bonus is simpleand short but very powerful, giving you tools to use to stop undercharging and instead make a great living doing graphic design.

Highlights:

• Get a pricing formula that will ensure you charge enough to cover all expenses and live comfortably.
• Get a beginner and mid-range price list to help you know at a glance what you should be charging clients.

By the end of these 3 days, you’ll have been able to get familiar with the program.

If you don’t feel totally confident and motivated after this, or for some reason feel this is not the right course for you simply reach out and we’ll refund your investment.

But acquiring the skills of graphic design have the potential to magically change your life.

I’ve been a graphic designer for 14 years, co-founder of Principium Studio, a successful branding-design business, and founder of 4 The Creatives, an educational business for new and freelance designers.

If your dream has been to become a good graphic designer and make a living out of it without spending years at school paying thousands of dollars in tuition I am here to tell you that it is possible.

Deciding to be a graphic designer and gaining this skill has provided me with a life of freedom allowing me to set my own schedule, spend more time with my family and given me a skill I can be proud of.

It gave me the choice to work in-house as a designer for many years and then allowed me the ability to create my own business from scratch which I have now grown to great success.

But this would not have been possible if I had not first mastered the design skills.

If you’re struggling to learn the design skills, frustrated with combing through hours of how-to videos, and want to become a professional designer in 2023 for real, you owe it to yourself to at least take a risk-free plunge to see what your life as a successful graphic designer looks like.

Should you choose to accept my invitation, I personally guarantee that this program will lay a solid foundation for your creative skills.

ALL my best,

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